Dr James Woodcock

Senior Research AssociateWoodcock2

Programme lead – Public health modelling

Email: jw745@cam.ac.uk
Telephone: 01223 746887

UKCRC Centre for Diet and Activity Research (CEDAR)
MRC Epidemiology Unit
University of Cambridge School of Clinical Medicine
Box 285 Institute of Metabolic Science
Cambridge Biomedical Campus
Cambridge, CB2 0QQ

PhD, MSc, BA(Hons)

Background and experience
James Woodcock is an MRC Population Health Scientist fellow. James joined CEDAR in 2011 and started leading the new Public Health Modelling Group in 2013.
James has led on the development of policy relevant transport health impact models (ITHIM) and spatially detailed behaviour change potential models (NPCT). 

James graduated in Politics, Philosophy and Economics from Keble College, Oxford and then took an MSc in Public Policy at UCL, where he developed his interest in public health.  In 2009 James joined LSHTM as a lecturer in epidemiology, completing his PhD there in 2010.

Current work and interests
James’ research focuses on modelling health and sustainability. He has particular interest in how we can improve health in the transition to a low carbon transport  system.  His work investigates both the health impacts of changes to transport and food systems, developing detailed and realistic exposure scenarios, and modelling and how changes could be brought about.

Potential students

If you are interested in doing a PhD at CEDAR, MRC Epi Unit as part of the PH Modelling Group please contact me.

We are particularly interested in enquiries from students looking to work in the following areas:

  • Developing policy relevant exposure and impact assessment tools. This would include projects related to the NPCT or ITHIM but other areas including diet would also be considered.
  • Road Injury Risk: Investigating the road traffic injury risk posed and faced by different road users in different settings. In particular how injury risks faced by pedestrians and cyclists can be reduced, including the factors contributing to the ‘safety in numbers’ phenomena.
  • Spatial Microsimulation:  Methods for generating synthetic populations for local decision making.
  • Uncertainty in complex simulation models (in this case a collaboration with MRC BioStatistics Unit may be possible)
  • Transport Modelling: In particular on links between health impact modelling methods and Activity Based Models
  • Physical Activity Modelling: In particular on generating intelligent exposure scenarios on how physical activity levels may differentially change in the population in response to policy or environmental change
  • Longitudinal Microsimulation: In particular developing realistic trajectories for correlated exposures and health outcomes.

We are also interested in projects that would involve collaborations with other CEDAR and MRC Epi Unit Programmes.

For details of the group’s projects please click here

For details of my publications please click here

Current and recent grants

  • 2015-2016: Propensity to Cycle for Greater Manchester £42k (PI)
  • 2015-2017: Development and evaluation of system dynamics methods to engage with policy makers on the prevention and control of diabetes in a middle income region, MRC/Wellcome Trust £104k  (CI). PI Unwin N.
  • 2015-2018: National Propensity to Cycle Tool Project, Department for Transport  £350k (PI)
  • 2014-2015: Microsimulation model of the Health Checks Programme £65k (PI)
  • 2013-2016: Lifelong Health and Wellbeing. Characterising patterns and changes in physical activity in older people and their determinants and consequences. £793K, Co-applicant. PI: Griffin S.
  • 2013-2016: MRC Population Health Scientist Fellowship, 3 years. £393K
  • 2013-2014: Changing Commutes: Exploring the uptake of cycling to work through an agent-based model focusing on social interactions and social norms. ESRC £200k (PI)
  • 2012-2013: Modelling the Health Impact of London Walking and Cycling Targets. Greater London Authority £10k (PI)
  • 2012-2013: Modelling Health and Sustainability in Transport and Food Systems. MRC Centenary Award £39k (PI)
  • 2012-2013: Modelling on the Move: Towards Transport System Transitions? £17k (CI)